Starting out with a B.S. degree from a leading college, The University of Missouri, Roger Blackwell has taken his career to incredible heights. Furthering his education to a PhD at Northwestern University helped him to gain the knowledge and expertise needed to market anything you dreamed up to millions of people all around the world. One of his many roles included being teaching the concepts to successful marketing to his thousands of students at The Ohio State University. These students have since come forward claiming it was the work of Roger Blackwell that made their companies as successful as they have become in such a short period of time.

Roger Blackwell is responsible for the release of many thriving books giving hundreds of tips on marketing products and services for numerous industries. Some of his most popular works include 'Consumer Behavior' 9th Edition' (co-authored), 'From Mind to Market', 'Customers Rule! Why the E-Commerce Honeymoon is Over and Where Winning Businesses Go From Here', 'Consumer Driven Health Care' (co-authored), and 'Brands That Rock: What Business Leaders Can Learn from the World of Rock and Roll', which he did not participate in writing but played a huge role as one of the featured people mentioned. All of the books published by Roger Blackwell are available all around the world with many followers in hundreds of countries. Other than these listed books, you can find his advice on marketing strategies, techniques, and developments in over 23 others.

Based on the overwhelming results obtained by using the simple marketing techniques taught by Roger Blackwell, many magazines, newspapers, and other media have featured him in their articles. Some of his awards include:

"Outstanding Marketing Educator in America" received by Sales and Marketing Executives International
"Marketer of the Year" received by the well-known American Marketing Association.
"Alumni Distinguished Teaching Award", the greatest honor presented by The Ohio State University
"Labeled one of the top speakers in America", by The New Yorker

Roger Blackwell has also been featured in hundreds of articles published by Business Week, USA Today, Forbes, and The Wall Street Journal and many other entrepreneur or business magazines, newsletters, etc. To top it off Roger Blackwell has been a featured guest on CBS This Morning over 5 times.

Although Roger Blackwell is officially "retired" he still spreads the word on marketing. It has become clear that his techniques have been designed to last forever, along with the success of all that try them.